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COURTESY OF THE NEW BNGLAND MAGAZIM 



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NEW ENGLAND MAGAZINE 




Brockton City Hall 



By tJNWWf«< 

FEB 6 t»!« 




Railroad Approaches and Station, Brockton 



Brockton, A City of Enterprise 



By HAMILTON LOWE 



IT was "in the seventys" that Brock- 
ton acquired that habit of success 
which has ever since made it one 
of the most American of all our 
eastern cities. Back of that one can find 
history enough, but it is not the history 
of Brockton. The story of North 
Bridge water (which was post-Brockton 
Brockton) belongs to the history of 
Bridgewater — North, South, East and 
West, and does not differ in essential 
characteristics from the other sections of 
the town from which it was essentially 
severed. But about all that North Bridge- 
water really contributed to Brockton was 
a citizenship of a few thousand people 
that were so much raw material on which 
or in which the new leaven worked so 
complete a transformation that almost any 
spot on the map upon which you could 
place your finger has more resemblance 
to old Bridgewater than has the hustling 
little city whose growth and prosperity 
seem to be a bit of the west plucked up 
by the roots and planted in New Eng- 
land. 

It would be unjust to Bridgewater not 
to admit that the raw material was very 
good. Bridgewater is a fine old town, 



and the stock was of the best. But it 
has never made Brocktons out of the 
other Bridgewaters. Back in those days 
when the real Brockton was born, you 
could always tell a Brockton man by his 
smile. He was just about the most thor- 
oughly alert and modernized commodity 
that New England had to show. He 
was not up to the times, he was ahead of 
them. Only think of it, Brockton was 
the first city in the world to light its 
streets by electricity. It was the first 
city to run electric cars and the great 
Edison himself came on from New York 
to see the wheels go round. It was a 
leader in installing police telephone ser- 
vice, and when the Brockton city fathers 
went on to New York to see how it was 
done in the Metropolis, they found that 
it was not done at all, and New York 
had to come to Brockton to find out 
how. Thie city sewerage filtration plant 
has been studied by engineers from all 
over the United States. It works. It 
pours no filth into streams or harbors. 
I understand that it is currently believed 
in Brockton that they were the first to 
discover that the world moved around 
the sun. However that may be. thev 



?r a H}^ 



NEW ENGLAND MAGAZINE 




The Anglim Building 



certainly did get it bred into their very 
bones that the world moves. There was 
a Brockton spirit, and it was a spirit un- 
afraid of traditions, and yet not in any 
sense anarchistic. Brockton acquired a 
habit of success, and with it a habit of 
growth. 

Twenty years ago the city engineer 
plotted a curve of the probable popula- 
tion increase of the city for a consider- 
able period, — clear up to 1930, I believe, 
and in no year has he been more than five 
hundred out of the way, while in one year 
he came within eight of the correct num- 
ber and the average discrepancy between 
the figures indicated by his "curve of 
growth" and the facts is less than two 
hundred. That in a city of 60,000 is 
coming pretty close to the mark. He 
modestly calls it good guessing. As a 
matter of fact it was very scientific 
guessing. Now, of course, that is an in- 
teresting little story of itself, but the 



really interesting thing about it is that, 
just as some communities have a habit of 
not growing, Brockton has a habit of 
growth that can be counted on as a 
pretty sure thing, and that, according to 
that habit, a very few years from now 
the city will take her place in the same 
rank with Worcester, Springfield and 
Lowell. 

Of course, you will say, "that all de- 
pends on shoes." It depends more on 
men than it does on shoes. A community 
w^ith the enterprise and spirit of Brock- 
ton is quite sure to meet successfully 
manufacturing conditions as they de- 
velop. If shoes cannot be made profit- 
ably, they will make something else, but 
there is no reason why they should not be 
making shoes for a long, long time to 
come. They certainly know how to make 
them, and we certainly must wear them. 
In an age of universal specialization, 
there is no reason why a city should not 



BROCKTON, A CITY OF ENTERPRISE 



specialize to some extent, as well as an 
individual. Undoubtedly as Brockton 
continues to grow a wider diversity of 
industries will become increasingly desir- 
able, and as the need is felt, it will be 
met. There is a little movement that 
way already. Still, the principal advan- 
tage that Brockton has to offer to-day is 
to the manufacturer of shoes. Its prime 
advantages in this line are the confidence 
of the whole world in the brand of 
"Brockton Made," the possession of a 
larger number of the most skillful work- 
men in the shoe industry than any other 
community in the world can claim, and 
the highly developed state of the business 
in all its phases, including the presence of 




Pouter Lungkegational Church 

allied industries utilizing waste and sup- 
plying parts. These are very solid ad- 
vantages, and are not to be over balanced 
by cheap power or quick transportation, 
in neither of which directions Brockton 
is particularly deficient, but in which she 
lays claim to no special advantage. 

It is proudly claimed for the city that 
its statistics show, side by side with those 
of Newton, the lowest death rate in the 
Commonwealth of Massachusetts. This 
is borne out by the actual figures, but the 
real reason for it is to be found in other 




First Congregational Church 

than climatic conditions. Brockton is 
well located on high, dry ground some 
seventy feet above the sea although but 
fourteen miles from the shore. It has 
good water, taken from Silver Lake with 
two reservoirs to equalize the supply. It 
enjoys the benefit of careful sumptuary 
regulations. But the real cause of a high 
death rate apt to maintain in cities is the 
infant mortality in the congested districts, 
and the cause of a low death rate is the 




New catholic Church 



NEW ENGLAND MAGAZINE 




Home of Brockton 
absence of such districts and the intel- 
Hgence and prosperity of the mass of the 
people. Brockton has no slums. The 
lowest wage paid in the city for common 
day labor is two dollars and a half for 
eight hours, while the average wage of 
all wage earners is three dollars and 
seventy-five cents a day — which is the 
highest average wage in the whole world. 
The wages earned by competent skilled 
labor are very high. Shut downs and 
strikes are practically unknown, to the 
joy and enrichment of the mercantile 
element of the community, as well as to 
the prosperity of wage earner and em- 
ployer. The people are therefore pros- 
perous, live well, educate their children 
and the low death rate is a natural con- 
sequence. 

The high wages that rule in Brockton 
are largely the result of Union activity. 
Brockton is a Union city, and that fact 
alone entitles it to the careful study of 
the economist. The first and most 
palpable result of the high wages de- 



COMMERCIAL ClUB 

manded by Union conditions is that it is 
practically necessary for Brockton manu- 
facturers to turn out only a high-grade 
product. Cheap goods cannot be profit- 
ably manufactured on so high a wage 
scale. Brockton made good shoes ten 
years ago. She makes better shoes to- 
day. The Brockton made shoe is manu- 
factured by the highest paid shoe opera- 
tives in the world. This brings to her 
factories the most skilled laborers and 
the manufacturer cannot afford to set 
such labor to work on careless designs or 
poor material. The Brockton shoe is 
therefore, in reality a high grade shoe, 
and its reputation as such is substantial 
and enduring. Occasionally a manu- 
facturer may become restive under this 
restriction and desire to meet the large 
demand for a cheaper shoe. But on the 
whole, he is compelled to admit that the 
Brockton reputation, based on facts is 
worth more to him than such an exten- 
sion of his market as would compromise 
that reputation. Another fact is that the 



BROCKTON, A CITY 
unionizing of the Brockton shoe shops 
has eHminated labor troubles. By a con- 
tract between the manufacturer and the 
officers of the unions that supply him 
with help, all differences are submitted to 
the State Board of Arbitration, and the 
finding of that board is honored in all 
instances. The local unions are backed 
by the national unions, and a laborer who 
refuses to abide by the decision of the 
State Board of Arbitration cannot find 
employment in a union shop. The ar- 
rangement is, therefore, far from being 
a one-sided one. Nor is this condition a 
merely hypothetical one. Differences 
frequently arise, are carried to the 
Board, settled without strikes or lockouts 
and the decisions peacefully accepted by 
both parties. These decisions are some- 
times in favor of the employer, some- 
times in favor of the wage-earner. In 
either case the decision is accepted with 
the same law-abiding spirit. This use of 
the State Board of Arbitration by the 
Brockton shoe industry is of itself an 
important theme and worthy of far wider 
development than it is possible to give it 
in this article. Of course, there must be 
a point where the wage reaches its 
highest possible price without destroying 
the industry and killing the goose that 
lays the golden egg. Wisdom in finding 
and not exceeding or falling short of this 
point is the vital soul of the plan. It is 



OF ENTERPRISE 
but just to say that no industrial city in 
the country contains less of the anar- 
chistic spirit than unionized Brockton. 
Whatever there is of socialistic feeling is 
of a very moderate type. More of the 
children of the wage-earning classes carry 
their education into the high school 
grades than in any other industrial city 
in the state. Intelligence and order are 
manifest in a high degree. Brockton has 
for twenty-five years been a "dry" town, 
which in an industrial city of 60,000 
people is a remarkable evidence of intel- 
ligence and morality. 

Any re-arrangement of tariff schedules 
that seriously menaces the wage-scale of 
a city like Brockton should give the most 
serious concern to our national legisla- 
ture. 

The inevitable tendency toward the 
manufacture of high grade shoes created 
by the labor conditions as well as by the 
traditions of Brockton is brought out 
very forcibly by the latest available 
statistics. The year 1910, as is well 
known, was a trying one in all lines of 
business in the United States. The un- 
certainty always created by tariff legisla- 
tion was enhanced by a new fear, a fear 
of the unknown, a suspicion that there 
was, after all, something yn^f^nnd in our 
attacks on the great corporations called 
"trusts," and that the result of such at- 
tacks, persistently followed up, might 




New Building of the Home National Bank 



NEW ENGLAND MAGAZINE 








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— ■HJSBJi)' :ig3E- 




Brockton Factory Association's proposed Factory No. i 



bring us to some new and unheard of 
disaster. Whether these fears were well 
or ill grounded, they resulted in the 
restriction of production and business 
caution. The total output of shoes in 
Brockton for the year 1910 was less by 
24,374 cases than for the year 1909. The 
total number of cases shipped in 1910 
was 819,926 as against 844.300 for 1909. 
On the other hand the wage cost in 1909 
was $12,157,920.00, and in 1910, $11,806,- 
934.40. In other words the wage cost per 
case in 1909 was $14.40 and in 1910, 
$14.52. At the same time, the value of 
the output for 1910 was $20,263,200.00 
as against a valuation of $19,678,234.00 
in 1909. That is to say, for the smaller 
output by 24,374 cases of shoes, Brock- 
ton received $446,884.80 more money. 

It should be noted in connection with 
these statistics that, in spite of this de- 
crease in 1910, in which Brockton shared 
in the general business conditions of the 
country that year was the second largest 
in the history of the city, the decrease 
being by comparison w^ith its banner 
year, 1909. Under equal business con- 
ditions 1910 would have been easily the 



banner year, as in amount of money re- 
ceived it actually was, and the general 
condition of the city was correspondingly 
prosperous. The last year in Brockton 
is always the banner year. Brockton is 
steadily increasing its output, raising its 
standard, with a resulting increase m 
monetary value, and paying higher wages. 
As there were in 1910, 12,183 union shoe 
workers in Brockton, their average an- 
nual wage amounted to nearly if not 
quite (for it is impossible that a per- 
centage were not always out of employ- 
ment) to $1,000.00 apiece. I opine that 
there are a good many "bank clerks" who 
would like to exchange finances with the 
shoe-workers of Brockton. It may be of 
interest to those unfamiliar with the 
figures and their meaning to know that 
the shipments indicated in these figures 
mean the manufacture and sale in Brock- 
ton of 19.678,234 pairs of shoes in 1909. 
or of 20,263,200 pairs of shoes in 1910. 
That is to say one person in five in the 
United States could have been shod with 
shoes made in the busy little New Eng- 
land shoe center. It is doubtful if any 
other industry in the United States, un- 



BROCKTON, A CITY OF ENTERPRISE 




The Rkockton Factory Association Committee 



M. a: Davis 
T. S. Kent 



W'. R. Buclianan 
F. B. Howard 



Le Baron Atherton 
J. E. T. Frazer 



C. C. Eaton 
Wm. L. Wright 



less it should be the manufacture of steel, 
which is controlled by local conditions 
and a great trust, can show anything like 
the same centralization of skilled labor 
and manufacturing brains. 

It would not be possible within the 
scope of this article to tell the story of the 
individual firms engaged from time to 
time in the manufacture of shoes in 
Brockton, nor even of those that have 
been most immediately instrumental in 
the development of the industry. Among 
the best known names and brands are 
the Douglas shoe, manufactured by ex- 
Governor W. L. Douglas, the \\'alk-Over 
shoe, manufactured by the G.E.Keith Co. 

The Nesmith Shoe Company, Stacy 
Adams and Company, The M. A. Pack- 
ard Company, the Brockton Co-operative 
Boot and Shoe Company, Thomas D. 
Barry and Company, Churchill and 
Alden Company, Condon Brothers and 
Company. E. F. Copeland and Son, the 
Charles A. Eaton Company, the Field 



Lumbert Company, and the Fred F. 
Field Company, A. E. Little and Com- 
pany, the Howard and Foster Company, 
the Preston B. Keith Company, the C. S. 
Marshall Company, J. M. O'Donnell and 
Company, Pjion F. Reynolds, Luke 
W. Reynolds, the Geo. H. Snow Com- 
pany, the E. E. Taylor Company, Thomp- 
son Brothers and the Whitman and 
Keith Company. 

An indication of the growth of the 
city and its present wealth may be 
gathered from the following facts — I do 
not call them "statistics." They are more 
than that. They are vital indications of 
the city's prosperity. Brockton erected 
in 1910 new buildings to the value of 
8744,875.00 and showed an actual gain 
in valuation of $2,732,302.59. The full 
valuation for 1910 is $43,353,741. 

For the maintenance of public schools 
the city expends $265,000.00, and in no 
city of the Commonwealth of Massachu- 
setts are the interests of the schools more 



NEW ENGLAND MAGAZINE 




South Congregational Church 

jealously guarded. Her savings bank 
deposits were increased by $1,203,199.81 
in 1910, bringing the splendid total up to 
$10,575,893.13. Since 1900 the city has 
increased in population by 42 per cent, 
and with her 134 manufacturing estab- 
lishments, stands seventh in the list of 33 
cities in the state in the value of manu- 
factured products. As we have already 
indicated, the yearly earnings of all her 
wage earning population, including day 
laborers, is the highest of any city in the 
state and is figured at $658.47. 

The foremost social organization 
among the business and professional 
men of the city is the Commercial Club, 
whose handsome building on Main 
Street, attracts and interests the visitor. 
The object of the club is largely social, 
but it is none the less active in promoting 
the industrial good of the city. In a 
recent address Mr. Frank S. Farnum, the 
president of the club, said : "That the 
club spirit still lives is plainly evident in 
the fact that a large number of our mem- 
bers are sons of the founders of this club 
and are keenly watching their fathers 
and that they (the fathers) keep in touch 



with club affairs." 

The public service corporations of 
Brockton have undergone a very notable 
development. The street railway service 
is under the management of the Bay State 
Street Railway Company. Beginning with 
five miles of track, three cars and one 
snow plow, the company now operates 
230 miles of track radiating to nine cities 
and towns and 793 motormen and con- 
ductors and 300 repair men handle the 
445 cars and 47 snow plows that handle 
a passenger traflic of 1,000,000 daily. 
The growth from 1,750 daily passengers 
to 1,000,000, is, of course, due to the 
growth of the city. On the other hand, 
it may be truthfully said that, in no 
small degree, the growth of the city has 
been fostered by the enterprise and spirit 
of the street railway people. Not only 
has the service kept pace with the 
demand, it has created the demand by its 
wise extensions and careful attention to 
the interests of its patrons. The com- 
pany entertains modern ideas of the 
obligations of a public service corpora- 




Edison Electric Co. Power House 



BROCKTON, A CITY OF ENTERPRISE 

mm 




Administration Building and Plant of Geo. E. Keith Company Campellu 



tion, and studies the problems presented 
to it in the broadest possible way. It is 
a factor in the development of the public 
school system, in the reclamation of 
abandoned farms, and by offering re- 
duced fares to laboring people at the 
morning and evening hours needed by 
them, has encouraged the owning of 
homes and the building up of the outly- 
ing districts. Its efficient service has 
also made a wide circle of surrounding 
country tributary to Brockton. 

Equally interesting is the story of the 
growth of the Edison Electric Company 
in Brockton, and equally illustrative of 
the advanced ideas that obtain in that 
city and of its growth of the last two 
decades. The present Brockton station 
was the first Edison Central Station in 
the country from which current was dis- 
tributed through three-wire underground 
conductors, and the construction of the 
work was carried out under the per- 
sonal supervision of Mr. Thomas A. 



Edison. It supplied current for the 
first fire station ever lighted by in- 
candescent lamps. An automatic switch 
was so arranged that the sounding of an 
alarm at night lighted lamps in the build- 
ing and at the same time liberated the 
horses. And this was a very marked 
advance in fire-fighting provisions. It is 
also a matter of local pride that the first 
Sprague electric motor ever built was 
made and tested in the local power house, 
and it is generally accepted locally that 
the current supplied by this truly historic 
plant operated the first electric car line. 
No wonder that Brockton people have 
acquired a habit of keeping to the fore- 
front of progress ! The Brockton Electric 
Station was formally opened for com- 
mercial service October 1, 1883, and was 
equipped with three Edison bipolar 
generators, having a capacity of 1,800 
sixteen candle power lamps. 

To-day there are 23 generators, sup- 
plying a current sufficient for 121,200 



NEW ENGLAND MAGAZINE 




Thi; James Edgar Building 



sixteen candle power lamps. The com- 
pany supplies electric service to Brock- 
ton, Whitman, East Bridgewater, Bridge- 
water, West Bridgewater, Stoughton and 
Avon and disposes of a surplus to the 
Electric Light and Power Company of 
Abington and Rockland, which supplies 
another wide circle of thriving towns, 
such as the Abingtons, the Hanovers, 
Cohasset, the Scituates, Egypt, Green- 
bush and Norwell. Thus does Brock- 
ton, through the enterprise and progres- 
sive spirit of another of its public ser- 
vice corporations extend its influence and 
commercial supremacy. That electric 
power is increasing in popularity among 
the manufacturers is shown by the fact 
that in 1905 there were connected with 
the Edison lines 678 horse power and in 
1911 the total had increased Lo five times 
that amount, or 3,606 horse power. 
Previous to 1859 private parties in 
Bridgewater owned a small gas-works 
property but in that year a corporation 



was chartered under the title of the 
North Bridgewater Gas Light Company, 
with a capital stock of $12,000. The 
private plant was purchased, mcluding 
between three and four miles of pipe, an 
annual capacity of 1,500,000 cubic feet 
and a storage capacity of 10,000 cubic 
feet. To-day this company has a mag- 
nificent plant occupying three acres, and 
distributes its product through 110 miles 
of pipe. Its annual capacity has grown 
to the enormous total of 250,000,000 
cubic feet with a storage capacity of 
1,000,000 cubic feet. In 1881 the name 
of the company was changed to the 
Brockton Gas Light Company. A very 
interesting paper is the first treasurer's 
report from which it appears that the 
revenue from the first six months' busi- 
ness was, for gas $1,650.77, for tar, 
$72.50, for sundries $21.60, a total 
volume of business of $1,744.88, for six 
months. It is good to note these figures 
and to consider by what gradual steps 



BROCKTON, A CITY OF ENTERPRISE 



and from what small and careful begin- 
nings so many of our successful cor- 
porations have grown. 

The standards of a community cannot 
well rise above the standards of the 
public institutions of that community. 
The systems that have for their incen- 
tives the betterment of the educational, 
social, religious and physical conditions 
of men and women, wliich gain only as 
they can produce the evidence of their 
worth, are after all the creators of public 
standards. The community is judged by 
its churches and schools. The last word 
has not yet been spoken on our public 
school system at large, but among the 
foremost schools from the standpoint of 
scope and efficiency, of the corps of 
teachers, and the quality of their work, 
and of comparative rating among schools 
in New England, Brockton is found. 

No one will venture a final word in 
the matter of the service the church 
should render its community ; though all 
agree that there would be no community 
of any moment, if there were no 
churches in it. The Brockton churches 
of all denominations have given them- 



selves to the community interest, for the 
sake of the community and the leavening 
influence of the Christ Spirit, rather 
than the building up of material appear- 
ance, though some splendid architectural 
specimens exist. 

It may be said of the Protestant 
churches in Brockton, that while they 
are not far distant from Plymouth 
geographically, they have enlarged their 
visions of church functions to so great a 
degree that the church of the Pilgrims 
exists only in its fundamentals. No bet- 
ter illustration of an effort on the part 
of the church to be all things to all people 
can be found than that of the South 
Congregational Church. In a recent cir- 
cular the different phases of the church 
activities were classified as religious, 
social, educational and physical. Relig- 
iously, apart from regular preaching and 
prayer services this church maintains the 
largest Congregational Sunday School in 
the state, 1,338 members, with an aver- 
age attendance of over 700, and other 
activities of corresponding strength and 
vitality, including many forms of social, 
educational and evangelical work. The 



F 




Barrister's Hall 



NEW ENGLAND MAGAZINE 




Y. M. C. A. Reception Room 



particular facts concerning this great 
church are only selected illustratively and 
because it would not be possible to enter 
the story of each church in the city, of 
many of which a stovy as interesting and 
inspiring could be told. 

It would be pleasant to be able to give 
an account of the work of the Brockton 
Y. M. C. A., one of the most wide-awake 
and active organizations of its kind in 



the Eastern States, conducting a par- 
ticularly fine work among boys and 
among the foreign population, conduct- 
ing citizenship classes, a vacation farm 
and many other earnest and useful ac- 
tivities. 

The W^oman's Club of Brockton is 
another strong organization working for 
the welfare of the city. With a member- 
ship of COO and a waiting list of 400, it is 




Plant of Brockton Gas Company 



BROCKTON, A CITY OF ENTERPRISE 



one of the strongest clubs in the state. 
Perhaps its most distinctive and im- 
portant public work at present is the 
nucleus which the club is forming for a 
museum of art in Brockton. Several 
fine pictures have been purchased, and 
the plan of work is such as to interest 
every citizen, as only small contributions 
from individuals are accepted. 

To interest every citizen ! Have we 
not accidentally come to the phrase that 
is the keynote of Brockton's success? 
With every citizen interested, Brockton's 
future is assured beyond the reach of ac- 
cident. 

The extension of the manufacturing 
interests of the city are not being left to 
chance. In addition to watchful individual 
efiforts and the usual Board of Trade 
activities, a fine brick factory is about to 
be raised from funds subscribed by 
Brockton business men, as an available 
plant for any suitable industry, shoe man- 
ufacturing or other, that may desire a 
location in the city. It is not at all 
probable that this substantial inducement 
will go begging, and Brockton, within 
the next year, is almost certain to enjoy 
the increased prosperity and the growtli 
incident to the location of a new and 
substantial industry. The Brockton 
Board of Trade is undergoing something 
of an awakening a^ present, and it is 




Old building of Edison Electric Company 

probable that the services of a regularly 
salaried ' expert will be engaged as a 
secretary, although there is something of 
a movement in favor of resolving the 
commercial organizations of the city into 
a Chamber of Commerce. As a matter of 
fact, the community has rather outgrown 
the stage where voluntary and accidental 
individual initiative will suffice for the 
further development of its commercial 
interests. There is no falling ofif in the 
"Brockton spirit," but the problems are 
too big to be handled in that way, and 
call for organized activity and regularly 
employed expert service. 




The Douglas Shoe Company Plant 



NEW ENGLAND MAGAZINE 




(Jl-KICKKS UF THK BkuCKTUN BoAKD OF TkAUh 

Dr. C. S. Millett C. W. Bixby Ellery C. Dean £. S. Thompson Kenneth McLeod 
F. T. Youngquist A. H. Andrews, Pres. H. A. Poole, Treas. G. E. Spear 



A sketch of this brevity cannot even 
touch upon the many subjects of interest 
which arrest the attention of even the 
most casual observer in this Hve and 
beautiful city. We have been compelled 
to ignore many improvements now in 



progress and have been able to find no 
space for that most vital element in the 
story of any town — the individual men 
whose brains and courage have built it. 
But Brockton itself is the best monument 
of Brockton men. 




Old plant of the Brockton Gas Company 



BROCKTON ADVERTISINC; 




When you once find how delightfully comfortable Ralstons are from the 
first moment you put them on, when you have satisfied yourself of the exclusive- 
ness of style which always characterizes Ralstons, you will never be satisfied with 
any other kind. 

You will find it to your advantage to INSIST ON GETTING RALSTONS 

Sold in most Every Town in New England, 3,000 Agencies in the United 
States. Send for catalog. 

RALSTON HEALTH SHOEMAKERS 

902 MAIN STREET CAMPELLO STATION, BROCKTON. MASS. 

TAUNTON LUMBER COMPANY 

MANUFACTURERS, WHOLESALE and RETAIL DEALERS in 

LUMBER 

Lime, Hair, Portland Cement, Fire Bricks and Flues. Sheathing 

and Roofing Papers 



DOORS 



WINDOWS 



BLINDS 



Office and Yard, 



A. H. WILBUR. Agent 

243 MONTELLO STREET, BROCKTON. MASS. 



BROCKTON ADVERTISING 



H. CHABBY & CO. 

229 Main Street 
BROCKTON. MASS. Telephone 2195 

UNION STORE 

Ladies' and Misses Cloaks and Suits 
"You always get your money's worth at Chabby's" 



PHONE 2196 



GEORGE L. FALK 



ARCHITECT 



B. E. JONES COMPANY 

Dry Goods and Cloaks 

76 to 86 MAIN STREET 
1 to 15 CENTRE STREET 
Incorporated under the Laws of Massachusetts 

BROCKTON. . MASS. 



C. R. HILLBERG & CO. 
PRESCRIPTIONS CARErULLY COMPOUNDED 

DRUGS, CONFECTIONERY. CIGARS 



63 MAIN STREET BROCKTON, MASS, j 1110 Main Street 14 Centre Street 

CAMPELLO BROCKTON 



C. O. HARDEN 

Tracking and General Contractor 

Boiler and Engine Moving a Specialty 
Office. ... 179 NORTH MONTELLO STREET 

BROCKTON, MASS. 

Telephone Connection 



ATHERTON FURNITURE CO. 

Complete House Outfitters 

FINEST LINE IN 

BROCKTON. . . MASS. 



W. H. BARLOW, Jr. 
airctitett 

Design Furnished for Brockton Factory Building 
for Manufacturing Purposes 



BROCKTON'S Leading 
©ruggisitg 

r 
G. A. TORREY & CO. 

234 MAIN STREET 

PRESCRIPTIONS FILLED WITH CARE AND ACCURACY 



BROCKTON ADVERTISING 



LEIGHTON AUTO CO. 



Cor. WARREN AVE. and BARTLETT ST. 



BROCKTON, MASS. 



The Best Equipped Garage 
Outside Boston 



C. A. NOYES CO 



Incorporated 

ESTABLISHED 1861 



HARDWARE 

PAINTS and OILS 
AGRICULTURAL TOOLS and SEEDS 



H. W. Robinson Company 

ESTABLISHED 1844 

BROCKTON'S OLDEST AND MOST 
RELIABLE 

DEPARTMENT STORE 



GLOVES 

UNDERWEAR 

HOSIERY 

DOMESTICS 

THE LARGEST 

CLOAK AND SUIT DEPARTMENT 

IN PLYMOUTH COUNTY 



207 MAIN ST., BROCKTON 



SCIENTIFIC LIGHTING 



Andrews Electric Company 

A. H. Andrews, Prop. 

Electrical Construction and Supplies 
Gas and Electric Fixtures 



Plans and Specifications for Power and Lightint 
Problems Furnished at Reasonable Rates 

17 NO. MAIN STREET 



BROCKTON. 



MASS. 



BROCKTON ADVERTISING 



Henry T. Anglim 



William J. Anglim 



Francis M. Anglim 



Frederick J. Anglim 



ANGLIM OF BROCKTON AND BOSTON 




HENRY T. ANGLIM 



CNARLES RIVER PARK, Mass. Avenue, Cambridge 

Not all "BULL LUCK" caused ns to select the Old IHcyrle Track 
ill Cumiridffc for BUSINESS DEVELOPMENT, but considerable 
HORSE SENSE loas used in the choice of this UNEXCELLED LOCA- 
TION, tchich has already resulted in 

UNIT No. I. The great reinforced concrete plant of the John H. 
Cross Co., Ladies Fine Shoe Makers, moving from Lynn, LOCATING 
HERE BECAUSE OF SUPERIOR ADVANTAGES, after months 
oi searching in other localities which fell short of requirements. 

UNIT No. 2. The new home of the Elliott Addressing Machine 
Co., moving from Purchase St., Boston, after a careful canvass of all 
available locations in the entire Metropolitan District, building upr>n this 
spot because of LOCATION and ARRANGEMENT, and being pro- 
ducers of Business Economies themselves, were quick to gra^p the values 
olthe efficiency of correct administration. 

BY REASON OF LOCATION 

jrE OFFER LAND and LOCATION: NOT ONLY SPACE, but the 
KCONOMYank EFFKIKNCYof RIGHT LOCATION, coupled with 
CORRECTLY ARRANGE/) and PROPERLY LIGHTED SPACE 
WITHOUT WASTE and LEAKS. 

Can You Affo.d NOT to Have Such Space ? 
Is It Profitable for You to Do Without It? 



ASK YOURSELF WHAT YOUR PRESENT 
RENTAL IS. ANSWER! ALL you pay your 
land'ord [or yourself as an owner]. PLUS all 
the waste in uiineccssarv trucking nnri hanUUiis 
caused by DEFECTIVE LOCATION. 
PLUS Cost of waste space resulting from poor 

arrangement 
PLUS Losses because of defective light. 
PLUS Expense of Artificial Light. 
PLUS Higher Insurance Costs. 
PLUS Percentage of Loss in productive capac- 
ity of help 

These Expenses Represent Rental 
What Do they figure for You? 

You will tin J this total cost DOUBLE 
what you pay your Landlord 

LET US SAVE YOU ALL THOSE EXTRAS 
AND— THEN SOME! 

Have your help work it the sunlight. 

/T WILL PAY YOU. 

Let your help save an hour's time and 
cost to them daily in getting to and from 
your factory. 

IT WILL PAY YOU. 




LOOK FOB THE SIGN ON THE BILL BOARD 

VOICE LE CENTRE OU MONDE' 
$100 00 REWARD FOB PROOF TO THE CONTRftBV 

William J. Anglin 



Cut your Trucking Expense. IT WILL PAY YOU. 

Quicken receipt and delivery of raw material and complete product. IT WILL PAY YOU 

LOCATION AND ARRANGEMENT DOES IT 
We Have the Location and Can Give Voci the Arrangement 



REAL ESTATE AND MORTGAGES 



Brockton Office 

49 NORTH MAIN STREET 

Phone 534 



Boston Office 

236 John Hancock BIdg, 49 Federal Street 

Phone 1208 Main 



BROCKTON ADVERTISING 



G* F» Green Ccal Co, 
COAL. COKE, WOOD 

PAINTS AND OILS 

Hay, Grain, Poultry Supplies 

HARDWARE, GARDEN SEED 

PERKINS AVE. CAMPELLO, MASS. 



CALDWELL ... 

BROCKTON'S 

Best Photographer 



Telephone 8036 

E. FRAVEGA A. LOCKETTI 

Dealers in 

Foreign and Domestic Fruits 

CIGARS AND TOBACCO 
Direct Importers of Olive Oil from Italy 



WAITING ROOM MAGAZINES 

202 Main Street Open Sundays and Daily Papers 



J. M. O'DONNELL & CO 
MEN'S SHOES 

BROCKTON. . . . MASS. 



KENNEDY'S 

(Incorporated) 

Good Clothing and Fixings 
35 CENTRE ST.. BROCKTON, MASS. 



CHARLES S. PIERCE 



Manufacturer of 



Box Toes, Blackings, Waxes 

DRESSINGS, SHOE FRAMES 
And Shoe Manufacturers Supplies 



BROCKTON, MASS. 



Factory at Brockton, Mass. Boston Office, 183 Essex St. 



COOK & TYNDALL 
BROCKTON'S LEADING SPECIALTY STORE 

Corsets, Waists 

Underwear 

Hosiery, Gloves 

Infant's Children's and Misses Wear 

PRICES ALWAYS THE LOWEST 



COOK & TYNDALL 
102-104 MAIN ST., BROCKTON 



W. J. Woods Co. 
108-110 MAIN ST.. BROCKTON 

HOME OF 
HART. SCHAFFNER & MARX CLOTHES 



BROCKTON ADVERTISING 



BROCKTON SPORTING GOODS CO. 

George A. Grove 

Phonogfraphs, Edison Records^ Sportingf 
Goods, Indian and Crouch Motorcycles 

BROCKTON, MASS. 

W. A. CHAPLAIN CO. 
DRUGGISTS 

BROCKTON, - MASS. 

SAGER PACKARD HARDWARE CO. 

Paints, Oils, Builders' Hardware, etc. 

8 MAIN STREET. BROCKTON, MASS. 
J. S SARGENT & SON 

Established 1887 

Hardware and Paint, Mechanics' Tools, 

Fine Cutlery, Seeds, Fertilizer 

and Farmings Tools 

33MAINSTREET, - - BROCKTON 

Where is Your Home ? City or Suburb ? 
Country or Seashore } 

WILLARD F. JACKSON 
Real Estate Specialist. 3 J Main Street 



Tremaine Eledtric Co. 

ELECTRICAL CONTRACTORS AND 
FIXTURE DEALERS 

W. B. CROWELL & CO. 
PHARMACISTS 

Charles N. Swift, Prop. 2 MAIN ST. 
ESTABLISHED 1881 



BIGH-GRADE DEVELOPING, PRINTING and ENLARGING 

If you want results, bring us your work 

NEW No. 2a FOLDING POCKET BROWNIE 

Pictures 2 1-2x41-4: Price only $7. GO 

We are headquarters for Kodaks, F"ihiis and Plate Tanks, Azo 

and Velox Papers N. C. Films, etc. 

li. C. WOODWARD, City Theatre Block, Rm. 3 



THE CROCKER RUBBER COMPANY 

WHOLESALE and RETAIL DEALERS 

RUBBER GOODS 

Complete Stock of AUTO TIRES 

227 MAIN ST. - BROCKTON, MASS. 

Specialist in Children's Photographs 

WILSON'S PHOTO Studio 

68 MAIN STREET 
A. M. WILSON BROCKTON 

ESTABLISHED 1888 

BEAL & McCarthy 

PIANOS 

55 Centre Street, - Brockton, Mass. 

THE S. M. SUPPLIES CO. 

Automobile Supplies Hardware Sprinklers 
Shoe Manufacturers Supplies 

84-86 Centre Street, - - Brockton 



W. C. Smith Co. 

JeA^elcrs Opticians Watch Repairing 
Church and Main Streets 

FLAGG 

ICE, COAL & COKE CO- 

444 Main St., Brockton, Mass. 



FULLERTON & SHAW 
Insurance and Realty Mortgages 



73 MAIN ST. 
BROCKTON, 



MASS. 



HOWARD CLARK & CO. ' 

85 MAIN STREET 

"Sells the be^ goods at lowc^ prices" 

furniture. Carpets and tlousehold Goods 

BROCKTON, MASS. 



BROCKTON ADVERTISING 



THE PACKARD CARTON 

IS MADE BY 

S. E. PACKARD & SON 

ESTABLISHED 1883 



FACTORIES : 



Brockton, Mass. 

Station Ave, Campello 



ROCKLAND, MASS, 
Grove Street 



If you want Pure Drugs, Correct Compounding 
at a Low Price, go to 

LESLIE T. ADAMS 

Registered Pharmacist 
Barristers Hall, Room 2. 231 Main St., Brockton, Mass. 



Agents for Glenwood Rangf-s Complete House Furnishers 

ATHERTON FURNITURE COMPANY 
41 CENTRE STREET, BROCKTON, MASS. 

THE ATHERTON SYNDICATE 

Atherton Stores « 

ATHERTON FURXirXUE CO. - -11 Centru Street Brockton, Mass. 
" '■ " _ - - . Worcester, Mass. 

Pittslield, Mass. 



ATHERTOX-BYARD FURNITURE Co. 
ArilEHTON-CARL FUIiXITURE CO. 
ATHEKTOxN FURNITURE CO. 

GLENWOOD FURNISHING CO. 
METROPOLITAN FURNITURE CO. - 



HaverhUi, Ma 

- Kingston, N. Y. 
- Lewiston Me. 

- WatervUle, Me. 
Taunton, Ma.ss. 

Springticltl, Mass. 



Associated Stores 

The Charles F. Wing Co., New Bedford, Mass.; J. L. Lougee 
Co., Salem, Mass.; C. C. Fuller Co., Hartford; Hodgkins & 
Fiske Co., Bangor, Me.; The H. M. Bullard Co., New Haven; 
The W. G. Reynolds Co., Burlington, Vt.; D. B. H. Power, 
Lvm, Mass.; A. T. Scattergood Co.. Providence, R. 1. 



A. MONTEBELLO 

LADIES AND GENTLEMEN'S TAILOR 

Room 305-306 28 MAi;-j STREET. Brockton. Mass 



J. R. WINTERS 

Dealer in Ne-w and Second Hand Furniture 

Telephone 2167 19 North Main St., Brockton, Mass. 

P. DE SIMONE 
LADIES' TAILOR 

Rooms ' and 2 23 Main Street, Biockton, Mass. 

CLEANING PRESSING REPAIRING OPEN EVENINGS 

1. SNYDER, Custom Tailor 

527 CENTRE STREET BROCKTON. MASS. 



GEORGE T. BAILEY 

OFFICE SUPPLIES and STATIONERY 

42 Centre Street, Brockton 

EDSOIN SMOICE MOUSE 

SMOKERS' SUPPLIES 
49 Main Street - Brockton 

CARL DORN 

DRY GOODS and FURNISHINGS 

54 CENTRE STREET. - BROCKTON, MASS. 

R I C H M A N, THE TAILOR 

MAKES GOOD CLOTHES 

72 Centre Street, - Brockton, Mass. 



Dr. 



HENRY DANIELS 
OSTEOPATH 



Times Building, 



Brockton, Mass. 



ROCKTOIN HEEL CO. 

MANUFACTURERS OF 

HEELS, TOP, LIFTS, COUNTERS, RANDS 

DEALERS IN SOLE LEATHER 



GENERAL OFrlCFS AND FACTORY 

Campello, Mass. 



Foreign Office 

LEICESTER, ENGLAND 



CAMPELLO, 
MASS. 



Sales Agencies 



Robert Pierce, 32 Farrar St., Lynn, Mass. 
John C. Ruff Co., 807 Sigamore Si., Cinn., (). 
W.N FiSiiwoRTH,qoi I ucas \ve., St Louis, Vio. 
Jas. H. Reilly, I'.roadway > ent al Hotel, N. Y. 



BROCKTON ADVERTISING 



ELLERY C. DEAN. President A. T. FARRAR. Jr. Vice-President JUSTIN B. PENNEY, Treasurer 

The DEAN -PENNEY COMPANY 

Wholesale LUMBER Retail 

HOUSE FINISH FLOOR DOORS WINDOWS BLINDS 

OFFICE and MILL YARD and STOREHOUSE 

70 EAST RAILROAD AVE 13 to 23 NO. MONTELLO ST. 

BROCKTON, MASS. 

W. W, CROSS & CO. 

INCORPORATED 

Manufacturer of TACKS AND NAILS 

BROCKTON, MASS. 



FRASER'S — THE STORE OF SERVICE 

The Latest Styles, the Lowest Prices, the most Courteous Treatment — that is what we mean 
by service. 

This is what has made FRASER'S the ideal place to shop. Women of Brockton and 
vicinity have long appreciated this fact. 

"Good Values" is our every day store policy, and whenever in the open market we secure a 
"plum"— a bit of merchandise below regular quoted price — we invariably share savings with our 
customers : an additional reason for trading with us. 

Come in our store, look around ; it will be an education in Style and Economy. You will receive 
the most courteous attention, whether you wish to buy or are only looking. 

YOURS FOR BEST SERVICE, —FRASER'S 

A. H. ALGER CO. 

BROCKTON. MASS. 

Shoe Cartons and Fine Confectionery Boxes 

Factories 

BROCKTON ■ MIDDLEBORO. Mass. GARDINER. Me. 



^ 



W. L DOUGLAS 

$3.22.. $3.§2 & HM SHOES 

WOMEN wear Wo L. Douglas stylish, perfect 
fitting, easy walking boots, because they give 
long wear, same as W. L. Douglas Men's shoes. 

THE STANDARD OF QUALITY - 

FOR OVER 30 YEARS 

The workmanship which has made 
W. L. Douglas shoes famous the 
world over is maintained in every pair. 
■^ All the latest shapes, including 
Short Vamps which make the foot 
look smaller, also the Conservative 
Styles which have made W. L. Doug- 
las shoes a household word every- 
where. 

If I could take you into my large 
factories at Brockton, Mass., and 
show you how carefully W. L. Douglas shoes are made, you 
would then understand why they are warranted to hold their 
shape, fit better and wear longer than any other make for the price. 




ONE PAIR of my BOYS' $2.00 or 
$2.50 SHOES will positively outwear 
TWO PAIRS of ordinary boys' shoes 



^^ i^¥ TTTT^^^J^ ? TKe genviine Have W. L. Douglas name 
^•^ ^ V^ M. J.V^1^ • Qj^jj tKe price stamped on tKe bottom. 

If you cannot obtain W. L. Douglas shoes in your town, write for catalog. 
Shoes sent direct from factory to wearer, all charges prepaid. 



W. L. DOUGLAS,210 SparkSt., Brockton, Mass. 



BROCKTON ADVERTISING 



BROCKTON 

Has many Hustling Stores. It has the LARGEST STRICTLY 
FIREPROOF DEPARTMENT STORE in Southeastern Massa- 
chusetts. Possibly you may know it, the 

JAMES EDGAR COMPANY 

They do a large Mail Order Business in 
Maine, New Hampshire, Vermont and Massachusetts 



Think of the MONEY SAVED and the pleasure of Shopping in 
Your Own Home, at city prices, and from a selection of the 
World's Best Fabrics. 

The FALL CATALOGUE (just issued, and mailed free) is 
Ready for Delivery. 

Why not have your name on the mailing list ? 



